Direct good? Reduce intermediate links, to effectively reduce costs P>

equipment manufacturers to reduce costs by what means more profit? Equipment Direct! Seam if you are in China system machinery industry, then the device will understand direct marketing. Currently the industry, some equipment manufacturers overtly or covertly, has been more and more direct action, but also the transformation from dark to clear trend. Gem Group brand sewing machine department Jiang Weimin, said: "In recent years, major companies are considering direct sales model, but also in this direction. In fact, the case in the absence of direct sales in the companys internal meeting, we discussed mostly in the feasibility of this model. " P>

equipment manufacturers all have" test the water "direct marketing,cheap nike shoes australia, direct marketing in the end that equipment What are the advantages? P>

Generally speaking, all companies want to accelerate their cash flow rate of chain transfer funds to build a fast channel, this can bring more profits. However, inherent in the sewing machinery industry sales channels in a very real problem is the circulation of money is too slow, difficult and timely equipment manufacturers to quickly Shoulong money, so that virtually affecting the efficient use of their funds, to business losses are self-evident. P>

So what is the speed of capital flows slow down? Credit phenomenon can be considered first. According to several dealers in Shanghai, where I learned of the situation, at present, the sewing machine industry, there are a lot of credit phenomenon. For example, in Shanghai, many of the agents in order to be able to pull a large number of customers willing to sell credit products, credit products sold agents and some of its total sales accounted for 40% or more. This is followed by the dealer also must credit to the producers, which eventually led manufacturers to parts suppliers credit, so a vicious circle in which the development of the industry have a very negative impact, and equipment manufacturers for payment on time, requirements according to the amount of the return of more and more become strong. P>

above mentioned problems caused by the traditional sales model, in the direct mode can be effectively circumvented. Reduce intermediate links, can effectively reduce costs, equipment manufacturers can more profit to the end customer,nike heels for sale, to gain more market share. P>

direct feasible? Perhaps you can try, but to do what P>

I believe that in the current sewing machine industry in China may be able to try direct sales, but it is difficult to become the market mainstream. The reason is very simple, at least for the equipment manufacturers are still dependent on the dealer in order to survive. Equipment direct a "bright" future, why device manufacturers or not shot, even if a shot is "hiding"? The reason is simple: the role of distributors in the industry can not be ignored. P>

downstream apparel manufacturers of industrial sewing machines for highly dependent from the current distribution of Chinas garment industry point of view, although there are several clothing-intensive areas, but a nationwide perspective,jordan shoes for women, the distribution of garment factory broader, all regions have a number of distributors and equipment manufacturers to sell products and provide after-sales service. P>

for industrial sewing machines sales service is also very obvious dependence. According to the moment we look at the overall quality of Chinese sewing machine, is bound to need a lot of follow-up service as a means of protection. If the dealer equipment manufacturers to put aside the implementation of direct sales model, products, service will be difficult to keep up. Dealers are mostly regional, and equipment manufacturers have to face is not a region, its products are sold to all over the country and even further afield. From the time, cost and even the financial strength point of view, China sewing machine companies are unable to provide such comprehensive and timely after-sale service, coastal developed areas may also deal with traffic, but the inland areas and even overseas will be difficult because of space reasons complete commitment to service. P>

Tongyu Holdings Group Chairman Chen Xiaoqing says, "Chinas various regions have their own distinct characteristics, needs specialized institutions to meet specific customer requirements, the distributors role is obvious , and, for the sewing machine industry, it needs a large number of technical and pre-sales,nike air max, sales, service support, if there is not enough manpower to support, there is no way to truly serve our customers. " P>

In addition, initial attempts to direct the process of the device,jordans heels, a device manufacturer may have dealer mode and direct co-existence of equipment, how to co-withered and the relationship between a dealer has to be considered. At first,dunk sb heels, a region once in a direct attempt, then, is likely to lead to distrust of dealers across the country, and in the present equipment manufacturers can not afford to leave the dealers case,nike dunk heels online sale, this "no confidence" to bring effect must not be ignored. P>

In fact, in addition to after-sales service, the dealers role is also more than that. Distributor for manufacturers to provide effective support activities, such as equipment manufacturers held an event at a place, if we can get the appropriate support to local dealers, then the cost, resources,nike shoes sale, etc., and equipment manufacturers will get a lot of convenience. In addition, the sewing machine manufacturer in China market research first-hand information mainly from the dealer. Direct contact with distributors and clothing manufacturers, sales of equipment, so that dealers can make timely,nike heels, convenient, quick to grasp a lot of first-hand information about the device, garment manufacturers have to know what kind of equipment, all manufacturers of products in actual use, there are still What are the problems and shortcomings. Production equipment manufacturers to do so,jordan 23 heels, the market plan, is also inseparable from the dealer with. Meanwhile, dealers grasp of the local market and the market view is also very important, if the dealer can actively mobilize the initiative, then the dealer will pay attention to the many manufacturers of sight. P>

addition to the role of the dealer can not be ignored, the device direct momentary pose a real problem,nike heels sale, and China is also another reason for the influence of the brand sewing machine on. Full implementation of direct marketing, you need a strong brand as a sewing machine support, but we have seen even as brothers, heavy machinery and other international brands,jordan heels, are usually present in the country or through distributors to sell their products. P>

marketing going? Distributors and direct sales, appropriate which is the best P>

Currently, Jack Group is the choice of sales channels to optimize their existing sales channels, positive by the dealer training, and vigorously promote a unified arrangement by property belonging to the dealer, but Jack Jack stores to deepen the brand image. P>

and another sewing machine manufacturers jewel approach adopted by the Group is to seek a balance, in order to achieve win-win situation with the dealer. Only in a large transaction, Gem Group was sent directly to discuss the past and the customers, but even if the agreement is still to the dealer to "take one." P>

present, although the major domestic sewing machine manufacturers have their own sales channels, adjustment and long-term planning, whether it is optimizing its traditional dealer sales channels, or "sneaky" attempt small-scale direct , can not conceal the role of dealers out prominent feature, perhaps due to the market has not yet fully mature, a number of sewing machine brands flooding the market, the market has not formed a strong leading brands, customers did not form an absolute brand loyalty which led to the current manufacturers a strong dependence on the dealer. P>

fact, the dealer Ye Hao, direct sales worth mentioning, the Chinese sewing machinery industrys marketing of the road, the right is the best, but the dealer is the more appropriate model should be a species. Although market competition is very severe, the operation of space equipment manufacturers, or quite broad, the market still needs to further develop the dealer. P>

sewing machinery industry characteristics, in order to lead the demand for garment factory production sewing equipment company, and the sewing machine is currently in China is not the reality of mass consumer goods, seems to determine the dealer in sewing machines the influence of industry, apparel machinery and equipment need to improve services, which rely on distributors to meet. P>