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Meng Science Times correspondent original poem: now includes HW, Founder, China Mobile, China Publishing Group, a grand literature, including all parties to integrate resources, trying to create a platform for digital content operations, do you think their respective strengths and weaknesses of what types of businesses a chance to win?
Analysys International analyst Sun Peilin: Digital Publishing in terms added to the contents of the source of profit opportunities, but due to the current industry environment impact, profitability is very obvious, if the property rights environment can be significantly improved, with the digital publishing technology continues to improve,doudoune moncler, more and more digital content to readers, publishers would profit by the operation of digital rights, from the long-term development, the source of paper books, the printing industry will have some impact and shock.
but the current industry environment, the development of digital publishing is still immature, the future of digital publishing content will be a long time and the parallel development of paper books.
Analysys International analyst Sun Peilin: content platform to build on, there are two modes,louboutin, has been operating copyright copyright procurement, and the other is a platform operated by the copyright business independently. In terms of both platforms, similar to a grand literature, such as sweet potato network content provider with more general content to build the first operating mode, the terminal manufacturers like Hanwang content platform will choose to do business by the content platform independent pricing strategy . The former two types of platforms premium
their ability to facilitate unified management, which will attract more publishers cooperation, and to expand the content capacity. However, from the current situation, with more content to attract readers have the advantage. Current e-book prices are generally one-third of the paper book is so, but the volume does not meet the user to download large magnitude, but also the future development of the piracy problem is resolved,moncler pas cher, the user fee is used to cultivate.
Science Times correspondent original poem: in the United States, represented by the Amazon Kindle e-books, has explored a number of publishing their own business logic and profit model (although the publisher has been in the same game), the face of China's publishing environment, technical environment (mainly referring to the network environment and maturity), policies and regulations of the environment, can you describe the future of China's digital publishing business models and a complete industrial chain, what kind of shape ?
Analysys International analyst Sun Peilin: digital publishing in China is the biggest problem facing the problem of profitability,abercrombie, and the greatest challenge lies in pirated environment. In pirated environment, the user easy access to free content, content publishers will be converted to digital rights, usually do not like the copyright content to sell cheaper, and the download smaller,abercrombie and fitch, which means that digital rights are not a profit.
Government is only to regulate the industry by standardizing the development environment, improve the publishing technology from the perspective of copyright protection. If the well curb piracy,louboutin, digital rights content will gradually be profitable. The future of digital content is more expensive,doudoune moncler, paper books are likely to retain the education market,moncler, other books with the convenience of electronic reading group gradually move closer to the small crowd. Digital copyright content and traditional content will develop in parallel through a period of time.
Science Times correspondent original poem Meng: toward digital publishing industry forward, while the original publishing industry will bring the chain which impact and influence? (Such as for paper,mercurial vapor, printing and publishing industry, writers, booksellers, online and offline bookstores,abercrombie france, etc.)
