The month-old brouhaha over Googles changed criteria, the Florida Update, has never yet ebbed. With the dawn of latest year, the spectre of many famous websites loosing business looms significant. Indeed St. Louis Blues #74 Oshte Blue Jersey, for many, Google ended up being the lifeline. And now that comfort is gone. In the ensuing melee, several opinions are emerging. Sane advice like not clubbing all apples in one basket are pouring in thick and fast.The moot point however remains. As to why Search engines needed to change. In this article properly attempt some answers.Google, the blockbusterThere isnt a challenge here. Founded by a pair of Stanford techies, Sergey Brin and Larry Page a number of five years back, Google features travelled a long distance in a short time. Maintaining a scorching rise, unmatched in search engine business NHL Jerseys Sale, Google is now the de facto master among all its brethrens. That, it would be so, was pointed out by Danny Sullivan of SearchEngineWatch.Com over 5 months back (refer Dannys content articles here [php/2156431] and here [php/2156441]). Echoing equivalent view, Dr.Ralph Wilson in the following paragraphs [com/wmt9/se_dominance.htm] notes that Google is the usa search engine to focus on..Loosing relevanceViewers count on relevant results in searches. Of late though, Google has been screwing up. Why so? Because, seo experts with bits of fine-tuning here and there could achieve best search results, relevant content always be damned. In this article [com/website_design_articles/seo_usability.htm], Scottie Clairborne of RightClickWebs.Com speaks about frustration associated with not getting relevant search results. And in this article [com/issue077.htm#seo], Jill Whalen of HighRankings.Internet almost pleads with Google to identify relevancy of sites.Googles advantageEver wondered the reason why Google mentions time it took to bring you search results! A refined reminder that your time is essential. Google takes pride inside dare I say- flaunting its speediness. Why is this so! The fact is Googles infrastructure is distributed far and wide all over globe. So, no matter where you search via, you get almost instant outcome.Googles other advantage is that it is database. Crawling millions of web pages every single day, Googlebot has helped build a broad storage of data. Others incurred for prized entry to their databases, but couldnt make headway. Google didnt charge and is now the king.The particular dilemmaWith so much going for Google, precisely why would it bother! Make absolutely no mistake, Googles earnings hasnt influenced. It earns handsomely from paid advertisements Pittsburgh Steelers #17 Mike Wallace Jersey, popularly known as Ppc. The question then, exactly why Google would bother!It could, for it knows competition is sharpening knives to strike again. Moreover, an IPO for an estimated $15 billion reportedly upon anvil (Ref: Article *How good is Google?*, The Economist, Nov One particular, 2003), Google needs as part of your to clean up its secure [Bloomberg.com in its Jan Your five dispatch confirms that Yahoo and google has appointed Morgan Stanley and Goldman Sachs to control its IPO]. Bringing relevance browsing results is therefore a priority. Regarding, who else, but Google is aware well that for a vast majority of about 200 million lookups a day on its internet search engine, top search results are just what that matter.The picture aheadRelevance of website content and that with incoming links (oh yes Chicago Bears #22 Matt Forte Navy Blue Jersey, very good incoming links assume value like never before) will decide standing in Googles results. Looking even farther, perhaps the day is not much when niche search engines dealing exclusively in particular topics will certainly gain prominence.Readers may possibly like to read related posts by Atul Gupta of SEORank.Com the following [com/google-florida-update.htm] and here [com/analysis-of-hilltop-algorithm.htm].Copyright 2008, Partha Bhattacharya.Partha Bhattacharya is the author of the book, Sure Web Success with 1001+ Top Web Promote Hyperlinks [com/eb/top_web_promote_links.htm], that bridges gap among possibility and certainty of the web success. Parthas website, EzyPost [com/web_templates/website_templates_1plus/1plus_1.htm], now offers nicely-designed ready templates for sites.webmastercom January 08, 2004 Cheap Jerseys