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Those are decisions that the merchant has always made,herve sale, but that can be assisted with sophisticated algorithms that point out patterns that may have missed,herve leger bandage dress, says Cathy Hotka, principal of retail consulting firm Cathy Hotka & Associates. Predictive analytic tools,herve leger cheap dresses, which rely on historical data to make future demand projections for any given product, can play a role even in predicting the whims of fashion. But right now,buy herve leger, the hottest area for picking fashion winners lies at the intersection of analytics and social media. While predictive analytics can help identify fashion winners,herve leger long sleeve dress, most merchandisers aren't using the technology for that purpose.

Unlike products that are carryovers or that will simply be revised for the next season, new fashions don't have the historical sales data that predictive analytic tools need to work their magic, and retail buyers are wary of allowing science to intrude on the art of picking fashion winners. For us right now, key styles are picked by merchants in their discussions with designers,herve leger, who present products that are inspired by trends and what's happening in the world,herve leger strapless dress," says Louise Callagy, a spokesperson for Gap Inc. But Gap expects analytics to play a bigger role in the future.

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