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2006 年
MTK program to enter the market, the impact of other platforms quickly IDH market share, and makes an average profit margin to 15%.
MTK domestic mobile phone chip market accounted for 40%. In MTK's support, Long laid the leading position of the flag, until now. BOM list became popular.
duo CD
operation of domestic mobile phone brand dark horse, and what the total process of cooperation with Jin accumulated many years of OEM and channel has a great relationship, female mobile positioning is quite clear, get the short period of time has market segments boss position, the first from the cottage the Red Sea.
and Xing Foundation
surprise move, pushing innovation in successful operation, ultra-low volume after the first quality, the supermarket chain to form the concept of economic effects
Longcheer < br> and Xing Foundation
wins Noda
Ding Wen Tai Chi
Hua Qin Hui Ye, Jing-dimensional days
West
can
Simcom
wing of the dragon
Spreadtone
sharp Jaco
Cellon
Jingwei
ten long
tripod is
dragon / Jinke Long
Ken Xinda
Alcatel
Tony still
Cyber Yuhua
ICT
beautiful country
OPPO
branding success, take the phone line between musical success to OPPO, BBK music phone to seize the second and third brands, great emphasis on quality, sound, camera, out of foreign brands have the potential K .
2010
Spreadtrum share up to 20%.
IDH industry dismally, space is further downstream on the original pressure.
wins Noda
price killer,air jordan 2010, Zhejiang extensive network of contacts, lead the overall sales of the breakthrough, taking the number of first principles.
wing of the dragon
inheritance waveguide edge, good public board, full use of the mobile phone industry in Wenzhou circle.
crown quasi
inherited Amoi talent, first provide W + G, EVDO + G program was well-known VC investment, long-term perspective, the full potential.
Spreadtone
year Spreadtrum nobility, reputation reputation are far above the other major customers Spreadtrum. Under market pressure to have it both ways with customers Spreadtrum + MTK, but powerless, not to please both sides. With core staff leave the future development and competitiveness concern.
industry integration is increasing. Whether you want to today's DVD industry, or to move toward tomorrow's TV industry. Can be expected, industry vendors will occupy the top ten most of the market.
further redistribution of resources and re-concentrated, only attached to the main chip platform edge solutions company, the market will become cannon fodder.
Second, similar to the dragon flag, Wingtech after years of precipitation, infiltration has been completed and the layout of the upstream and downstream industries in the early IDH company, pure IDH business model if there is no unique, three-year deadline is over, will go nowadays ID / MD's rush rush into the sky and died the
Jingwei
completely abandoned, full switch to MTK, the first shipment of 23 low-end full-keyboard business, product planning and strong.
IDH gradually transferred to the city of Shenzhen from Shanghai, while the general program of research and development company from competition to competition in the supply chain and logistics, the program will explore other business models such as full-service industrial chain, industrial consulting services.
IDH 10 years
ten long
large number of overseas sales,jordan brand, Qualcomm License.
dragon
phone started deep industry hard, the team incorporated in Shanghai.
three, rounded out the field from the early digital consumer, the brand has many years of successful operation of the company, similar to the existing Jin, Malata, BBK, flourishes and then smashed it to a billion dollars to play the brand fell into the drift end of the number of failures shows that most of the cottage manufacturers are not afford the brand.
2005 年
more companies to join, IDH average profit margin dropped to 23%.
rise gradually replaced native IDH Korea, Taiwan companies, some companies began to offer 3G solutions
customers for many years, DVD started rapidly. Shanghai's core team from the acquisition of the door, and quickly adapt to the market with the price, has its own customer base.
2009 年
MTK enter the mainland market suffered the worst defeat, MTK Spreadtrum hands away from the large number of customers.
IDH rise of the merger wave of attacks began pushing into the market.
IDH penetrate upstream and downstream industries has become a trend, in addition to integration, ODM, SP, and even began to self-built channel, operation of the brand.
wing of the dragon
flexible strategy, industry the accumulation of low-cost reached their forces formed a
Hua Qin
potential growth of IDH, a good process management, product planning and strong, cohesive team with superior execution, up unstoppable momentum.
recent monograph some platforms, software, technology breakthroughs, making the segment very productive.
MTK Spreadtrum after the two-pronged, complementary advantages, low-cost strategy and grasp of technology to succeed, but the poor start Android smartphone project. Invest hundreds of millions to build industrial park in Shenzhen.
recent discussion of MTK, Spreadtrum, Mstar three a race does not appear, at least in 2011. But recently, Spreadtrum as TSMC package production can not keep,ugg boots sales, resulting got hit. In addition,jordan shoes for cheap, compared to the MTK and Mstar, Spreadtrum single product line, only a limited mobile phone, it will be its adverse effects. Mstar 33C pricing upcoming 3.8 dollars (3.2 U.S. dollars only without Bluetooth) both for the MTK or Spreadtrum L-6253D is a powerful platform for the competition. But in the second half of this year until 11 years, will continue to MTK and Spreadtrum Chu rivalry.
phone company personnel will be more further exacerbate the loss of the phenomenon, which from some time ago, two executives leaving Sky can be seen. On the one hand this is the mobile phone industry impetuous, more entrepreneurial opportunities relative to historical heritage. On the other hand, it is such a company like Sky after years of rapid development, how to deal with corporate and incentive to share the fruits of development, how to deal with family management, and other deep-seated problems. The mobile phone industry, family businesses abound, how the introduction of modern management and business incentives, business is also to do so inevitably a threshold, perhaps it is a strategic vision of the cottage business owners to reflect on the time.
2007 年
IDH average profit margin of 5.1%
Ken has focused low-end mobile phones overseas, the initial phase of practices, good use of export tax rebates. Shipments are subject to market fluctuations. Radical act, rules and strong.
West can
customers Hisense line manufacturer, the volume and stability, overseas expansion should be punctuated. May 09 at the end of an extra salary.
MTK10
TCL Alcatel mobile phone project only profitable sector, overseas shipments of the top three.
Description:
form displays a random, does not represent any volume, shipment value
more companies, including but not limited to MTK, Spreadtrum, Mstar other platforms
tripod for the
decline of the aristocracy, got up early, did one night set. Product planning is too conservative, single platform, resulting from the real market demand, if not settle down, to open up a new chapter. I am afraid that the coming year, shipments declined
Tony still
before the accident, has enormous potential. Across the MTK, Spreadtrum, high-pass three major platforms. Behind closed doors over the years the founding, development and lay a solid family property. Product positioning in the high-end positioning, product development planning clear, creating enough to sprint five strength.
a bolt, so that high-level shock event Hualong times. I am afraid that the company split up, badly hurt. Hope tragic story repeated.
from short-lived, to rush into the sky, to anybody's game, and then to plunge today, only 10 years.
1999 年
CLP Group, CEC Wireless and the Netherlands, Philips cooperation
2000 年
IDH Korea peaked, then the one hand, these companies Kejian, TCL to provide board, but also for the subsequent such as Techfaith Wireless to provide technical and staff.
program's future direction
Infineon Yi Wen / A gold
year event so that the Finnish company Nokia is more low-key muffled fortune, first in the world of the spirit of the radical so that they are always the first to eat the first bite of fat Thai King A-TV, 35, Wifi ... ... high product margins among the highest in the industry, envy.
2001 年
CEC Wireless bought the Philips R & D set up in the electric dragon boat racing, IDH was established China's first mobile phone
Simcom
veteran of the solutions company, although the focus is not, but the years, there are still superior customer value.
the first out of the road brands IDH pioneer, won the ODM orders for sharp IDH is a successful example. Only the market highly competitive, with the brand's honeymoon period is not long, is at the end of 2 years.
perseverance in the 3G era, even after fellow Big Brother cut the TD department, TD, EVDO full bloom. 3G with a bright future, much can be expected future profitability.
Cellon Cellon
original CLP declared bankruptcy, the Shenzhen dragon boat racing has had some effect, two years in the industry focused on export markets rather low-key, the current group of foreign customers, shipments are quite stable, the development of sound .
part of the mobile phones Comment
KINGWELL days
years of experience in plastic mold, with rich experience. Short-term operation of the Gfive 9th largest global mobile phone brand, Chang brothers glory for the country, of course, behind the scenes without the dragon flag, wins Noda support.
for supporting manufacturers, the scale of victory, divided by the market shrinking. From the start of 2009, Shenzhen was a number of vendors supporting mergers and acquisitions, nearly a thousand pieces of a structure similar to the size of the phenomenon of coexistence of manufacturers will no longer exist. From the recent listing of Ophelia light, EPI precision, Jin Sheng, hardware and other companies to raise funds to invest in shows, EPI Precision will invest 84,546,900 to produce 18 ten thousand mobile phones and digital products rail projects for investment 196,571,600 Precision electromagnetic shielding parts project, Jin Sheng Hardware Consumer Electronics will invest 214 216 900 technological transformation precision structural parts expansion project. This is the same with their line, and the company's single product, the customer a single company, perhaps a devastating blow.
program will focus on R & D in innovation with great benefits, the end product reflected the smart machine.
To meet the shuffle far more than only that part of IDH, it is the mobile phone industry chain contains all of the company, supporting the upstream chip, integrated, ODM, OEM, ESM, brand operation, will spared.
year the top five Big Brother, was state-owned enterprises since it seems a little complacent after holding, and lost its former glory and fighting spirit. Product line rich, TD, WCDMA, EVDO, wireless telephone are involved.
speed in the past two years is still the key to victory.
2010 years later, the mobile phone industry companies survive?
four years of hard work in the field of industrial chain of companies, such as Hui Ye, Jie and Wang, Tai-sheng, Mitsuhiro technology, these companies due to years of practical experience and strong industrial base, do not fly already, a fly must be amazing, such as Thailand has its own SMTP winning product line, LCD factory, assembly plant, aerial plant, battery factory or packing plant, which is not an ordinary cottage enterprises can be built up overnight. Can imagine, like KINGWELL days GFive performed such a miracle will occur.
Miki
G + C started in the superior thinking and the rise of Yi text mistakes.
2002 to 2003
domestic IDH sprouted up, latitude and longitude, Longcheer, Dickson began to emerge.
IDH profit up 70%
Longcheer
IDH of the lead brother, still in the high-speed development period, Hualong times before the events of the original record in May and June is to sprint, the limelight after the peak of the Yong Deng.
low price strategy has been implemented successfully, custom and common board projects Flying, medium and large customers to promote the development of a solid.
beautiful
card machine over a fire, Infineon is currently the only platform of its concern for ultra-low-end market.
Wingtech
Spreadtrum holds hands with Mstar two trump cards played quite a few others: Infineon, NXP, Samsung, ..., multi-platform expansion. Fought in the small customer base of large customers successful.
sharp Jaco
Pisa, pure blood. Targeting high-end, deep plowing market, bravely blaze the impulse of their own sea of blue is worth looking forward to the advantage of potential shares.
mobile machine industry in the future divided by the following companies:
Kong Lee
a long history, from the early years of the Korean turning the current Japanese mobile phone, channel ability. New brand
Hongbo through
leaps and bounds, has its own screen plants, has acquired a small design team.
one to Yulong, Huawei, ZTE, represented by R & D strength, super, good relationship with the operator.
2008 年
IDH average profit margin of 3%.
Spreadtrum platform began to appear,mens timberland, but the product has been unstable, their intimate partners Wingtech, Spreadtone lay status to begin.
IDH this year the number reached a peak of nearly 700.
IDH has started other business models, involving integration, ODM, SP, etc.
truly independent living space will be smaller and smaller. This way the child early TechFaith Wireless ODM, Wingtech full service chain industry has begun to explore, design, integration, and ODM brands such as is already integrated with each other, mutual penetration.
2004 年
IDH average profit margin dropped to 35%, IDH began to change business models, sales commission based on the model, and manufacturer share the risk of poor mobile phone sales.
country has a strong parent company in Zhongshan production capability, has been engaged in mobile phone accessories related manufacturing. Like this with a production company in the future strength of the mobile phone industry has a strong competitive advantage, outside the single strong.
Xinda
Jin Long Yu-century development of the Guards, focusing on development of five yards, client selectivity. Quality control is good, good mining quality partners.
Cyber Yuhua
Wingtech have a large customer, now with the dragon flag business development, family business, fear by the idea of development constraints.
